LiTime has officially launched the “It’s LiTime to Fish Fun!” Global Fun Fishing Contest, a worldwide initiative designed to celebrate the joy of fishing beyond professional tournaments.
Open to fishing lovers everywhere, this is the world’s first fun fishing event that combines both online and offline participation, encouraging anglers of all skill levels to share their passion, creativity, and real-life fishing moments.
From Professional Sponsorships to Everyday Angler
Major professional platforms such as Major League Fishing (MLF) and Bassmaster have long served as benchmarks within the fishing industry. In this context, LiTime has supported the professional side of the sport by sponsoring MLF for two consecutive years and participating in the 2025 Bassmaster Classic Outdoor Expo, where it showcased a range of battery solutions.
However, LiTime recognizes that beyond the professional circuit exists a vast global community of recreational anglers. For them, fishing is not about rankings or technique alone, but about lifestyle, relaxation, family bonding, and personal expression.
With this vision, LiTime officially launched the “It’s LiTime to Fish Fun!” Global Fun Fishing Contest on January 11, creating a dedicated stage for everyday anglers around the world.
How to Participate: Open, Creative, and Inclusive
Participation in the contest follows a straightforward submission process. Participants register on LiTime’s official website, then post photos or videos on social media using the hashtags #LiTimeFishingFun and #LiTimePower. There is no limit on the number of entries, and submissions are not restricted to a single content format.
Eligible content may include fishing moments, lifestyle vlogs, scenes featuring family members, friends, or pets, fishing gear showcases, camping-related activities, or real-life fishing “fails.” This flexible approach allows anglers with different experience levels and creative styles to take part.
A $20,000 Prize Pool Designed for Everyone
To fuel global enthusiasm, LiTime has prepared a total prize pool of $20,000 (€17,200). The Popularity Content Awards will recognize the top three posts across all platforms based on total likes, with prizes including LiTime batteries valued up to $1,500 (€1,290), $500 (€430), and $300 (€258). In addition, the most-liked entry on each platform will receive an Outstanding Content Award, featuring cash prizes and exclusive LiTime merchandise.
Invitation Rewards and Daily Lucky Draws
After registering, participants are eligible to take part in the invitation and lucky draw mechanism. Each registered user receives a basic lucky draw entry, an exclusive product discount of over 10%, and a personal referral link.
Participants can earn additional draw chances by inviting friends: two extra entries for each invited friend who places an order, and one extra entry for each invited friend who joins the contest.
Lucky draws begin on February 1 and take place daily, offering chances to win LiTime limited-edition battery blind boxes and branded merchandise. The total prize value for this mechanism is approximately $15,000 (€12,900).
Global Invitation Leaderboard and Cash Awards
Beyond individual rewards, the Global Invitation Leaderboard celebrates collective achievement by recognizing the top 10 participants from around the world. This global ranking highlights those who have made the greatest impact through their invitations, turning personal effort into shared success.
To further motivate and reward this community-driven engagement, the top 10 participants will share a total cash prize of $2,200 (€1,892).
This initiative is designed to foster healthy competition while strengthening a sense of global community. By rewarding the most active and effective participants, the leaderboard encourages users not only to invite others, but also to actively contribute to the growth and visibility of the platform.
Each invitation represents a connection, and each connection helps expand a worldwide network of engaged users.
The Global Invitation Leaderboard goes beyond monetary incentives. It offers recognition, prestige, and the satisfaction of being part of a global movement. Participants can track their progress, compare their performance with others across different regions, and strive for a top position on the leaderboard.
Ultimately, this program transforms individual actions into collective success, proving that when a community works together, everyone benefits, both locally and globally.
Why LiTime Cares About the Joy of Fishing
At the heart of the “It’s LiTime to Fish Fun!” Global Fun Fishing Contest lies an important question: why would a lithium battery provider place such strong emphasis on the joy of fishing? For LiTime, the answer goes far beyond technology and product specifications. The company believes that energy solutions should play a meaningful role in real life by supporting the activities people love most.
Guided by its mission, “Powering Outdoor Adventures for Generations,” LiTime views reliable power as an essential enabler of outdoor enjoyment. Fishing is not just a recreational activity; it is a lifestyle that brings relaxation, connection, and personal fulfillment. Whether it is a peaceful solo trip, a family outing, or a weekend adventure with friends, dependable power allows anglers to focus on the experience rather than equipment limitations.
LiTime understands that when energy systems work seamlessly, they disappear into the background, letting moments of joy take center stage. By supporting fishing communities and celebrating the happiness fishing brings, LiTime demonstrates its commitment to enhancing outdoor lifestyles.
The brand’s focus on fishing reflects its belief that advanced energy technology should empower people to fully enjoy their passions, create lasting memories, and connect more deeply with nature.
Real-World Experience Meets Technical Innovation
As a lithium battery specialist with extensive experience in marine and water-based applications, LiTime has supported fishing boat users worldwide for years.
Through real-world use cases, the brand has witnessed how fishing creates joy, connection, and unforgettable memories, inspiring it to build a globally interactive platform where anglers can share these experiences.
Industry-Leading Marine Power Solutions
With a portfolio of over 60 battery products and 34 chargers, LiTime has established an industry-leading marine power ecosystem. The company has introduced multiple industry-first innovations, including the trolling motor batteries (TM series), the first outboard motor batteries (OBM series), the first 16V long-endurance fish finder battery, the first OTA dual-purpose starting battery, and the first 12V/16V waterproof AC-DC charger. These advancements ensure stable, reliable power so participants can focus entirely on enjoying their time on the water.
A New Global Stage for Fishing Fun
As a global fun fishing event designed for all fishing lovers, the “It’s LiTime to Fish Fun!” Global Fun Fishing Contest stands out for its inclusivity, creative freedom, and diverse reward system.
It promotes outdoor lifestyles, strengthens family and community bonds, and highlights how reliable energy solutions can support worry-free fishing experiences.
